Designer Downtime - Core 77
posted by Darin Hager at 11:57 AM
Saturday, August 26, 2006
About Me
- Name: Darin Hager
- Location: Boston, Massachussetts, United States
Heyday is a design-driven brand focused on combining disparate creative elements to form an entirely new style. Heyday traces its roots to the wedge-soled workboot made popular by Tokyo's elite trendsetters and part of the classic American workingman's uniform. Combining workboot elements with athletic influences and attention to detail results in the brands fresh approach. Heyday has been featured on VH1, Thrillist, Trendmill, High Snobiety, Product Dose, Josh Spear, and Freshness. Heyday was founded in 2006 by Boston-based footwear designer Darin Hager and has worked with a diverse group of brands, including Puma, and Sperry Top-Sider. Like most designers, Darin had always dreamed of having his own brand to showcase his own designs, undiluted by corporate design committees. Recognizing a void in the current retail environment for unique design concepts, Heyday aims to cater to the niche of people looking to wear thoughtfully designed footwear with an original point of view.
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